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Software Development, AI & Data Engineering

We develop software, cloud infrastructure and data-driven solutions that help businesses operate more efficiently.

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Corporate reporting

Custom dashboards to analyze and improve every area of your business.

Stylized growth graph with black bars and trend line, symbolizing the performance marketing approach used by Ander Group: marketing agency Ticino.

Marketing is about making data-driven decisions.

With our business reporting services, you gain full control over performance: everything is tracked, everything is measurable, and everything can be improved. We leverage advanced tools, including HubSpot, to build custom dashboards tailored to your goals and decision-making processes.

Optimize your marketing strategy

Why business reporting is essential

Launching a campaign or publishing content is not enough. Every activity must be supported by clear KPIs and continuous monitoring to understand what works, and where to optimize.

Our corporate reporting covers all digital marketing activities:

  • Organic social media marketing: we measure reach, engagement, and the growth of your community
  • Social media advertising: we monitor conversions, cost per lead, and return on investment
  • Google advertising: we analyze the performance of Google Ads campaigns
  • SEO: we track the evolution of organic positioning and visibility
  • Email marketing: we track opens, clicks, conversions and unsubscribe rates
  • Site and landing page performance: we monitor specific KPIs related to funnel, content and goals

All of this becomes even more powerful with HubSpot, allowing us to connect marketing and sales within a unified performance dashboard.

The value of custom dashboards with HubSpot

HubSpot offers one of the most flexible and intuitive reporting platforms available for modern businesses.

With HubSpot dashboards, you can:

  • Create custom dashboards for marketing, sales, or executive teams
  • Visualize real-time data filtered by persona, pipeline, or service line
  • Automate recurring performance reports
  • Compare performance across campaigns, channels, and buyer personas

Each dashboard is designed collaboratively based on your key metrics and business objectives. We support full implementation through our Business Process Mapping services, ensuring that reporting aligns with your internal workflows.

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Our approach

1

Goal definition

Every project starts with clear, shared objectives. We define measurable KPIs aligned with your overall strategy.
2

Reporting architecture design

We build custom reports that highlight only what truly matters: clear, actionable insights that add value to your team.
3

Dashboards and automations

We implement interactive dashboards and automated recurring reports, integrating tools such as HubSpot, Google Analytics, Google Search Console, Semrush, and Looker Studio.
4

Analysis and optimization

We support you in interpreting the data, transforming numbers into strategic decisions that drive continuous improvement.

Ready to grow your business through data-driven decisions?

Book a meeting

Other services of our marketing agency

Social Media Marketing

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Social Media Advertising

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Google Ads

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Email Marketing

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Search Engine Optimization (SEO)

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Copywriting

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Case study

Fideslux

A website is not enough. You need an ecosystem.
Finance & Banking Brand Identity, Design & Experience Performance Marketing
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IBSA Foundation

Driving growth with performance reviews
No Profit Performance Marketing
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IBSA Foundation

Towards a more accessible and inclusive scientific culture
No Profit Brand Identity, Design & Experience Performance Marketing
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